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AY Automate is an AI chatbot development agency. We design, build, and maintain LLM chatbots wired into your CRM, helpdesk, and internal knowledge, with retrieval that grounds every answer and escalation logic for when the bot hits its limit. Multilingual delivery in English, French, and Arabic.
Free · You keep the scoped plan either way
AI automation and chatbot delivery for teams at






What we build chatbots with
Claude Code is the brain behind the retrieval and reasoning layer. n8n wires the bot into your CRM, helpdesk, and internal tools. Nothing gets bolted on that you cannot maintain after we leave.





A chatbot is not just the reply. These are the four pieces that decide whether it holds up past the demo.
Conversation flow, tool calls, and escalation logic scoped before we write a single prompt.
Retrieval that grounds chatbot answers in your own docs and data instead of a general model guess.
Chatbots wired into Salesforce, HubSpot, Zendesk, Intercom, or your stack, not a widget bolted on top.
English, French, and Arabic chatbot delivery for EU, MENA, and bilingual North American teams.
Need the chatbot to sit inside a wider automation build instead of standing alone? See AI Automation Agency and AI Agent Development.
We do not quote a fixed chatbot package before we know what it needs to read from and write to. Every engagement starts with a scoping call.
We map where your chatbot needs to live: in-app product feature or support deflection tool, and which systems it needs to read from and write to. Output: a scoped plan, not a sales pitch.
We design the retrieval layer, the tool calls, and the escalation logic, then build the chatbot against a real eval set before it touches production traffic.
We ship into your product or support surface, connected to the CRM, helpdesk, or internal knowledge base it needs to answer from.
LLMs change, your data changes, and user intent drifts. We keep tuning prompts, retrieval, and evals after launch instead of handing over a chatbot that rots.
Chatbots drift as data and models change. See Automation Maintenance & Support for what the maintain step covers.
Client Reviews

Elie Salame
COO · Adstronaut.io







Elie Salame
COO · Adstronaut.io




An honest look at the four ways to get a chatbot built, so you can pick the one that fits your stage and your data.
| Managed Platform | No-Code DIY | In-House Hire | AY Automate | |
|---|---|---|---|---|
| Retrieval / grounding | Depends on the vendor's built-in RAG, often limited | Rare; most no-code bots run on prompts alone | Depends entirely on the team's ML background | Custom RAG pipeline: chunking, embeddings, retrieval evals |
| CRM / helpdesk integration | Native connectors if the vendor already supports your tool | Basic webhooks at best | Possible, but competes with the rest of the roadmap | Built to read from and write into the systems you already run |
| Escalation to a human | Configurable within the platform's rules engine | Usually a static fallback message | Depends on whether anyone owns this after launch | Designed as part of the conversation flow, not an afterthought |
| Ongoing maintenance | Vendor patches the platform; your prompts are still yours | You maintain it yourself | Depends on the person staying on the team | Retainer option: prompt tuning, retrieval re-tuning, eval reruns |
| Time to first version | Fast if your use case fits the template | Fast for a single simple flow | Weeks to hire or reassign, then ramp-up time | Scoped on the same call as the audit |
A managed platform is a legitimate starting point for a single simple FAQ flow. Teams tend to move to a custom build once the chatbot needs to read from more than one internal system, which is the point most of our clients come to us.
We do not sell a fixed chatbot package sight unseen. Pricing is scoped to what the bot actually needs to do.
Simple FAQ chatbot
Under $10,000
A managed-platform bot answering a fixed set of questions, no retrieval pipeline or deep integrations required.
Custom LLM chatbot MVP
Low five figures to start
Retrieval, integrations, and evals scoped after the call. Most well-defined MVPs ship in four to eight weeks.
Enterprise program
Six figures and up
Compliance, multi-channel deployment, and an ongoing maintenance retainer for bots serving high volume across regions or languages.
Whichever tier fits, the first call is free and the scope tells you the real number before you commit to anything.
Teams who scoped the bot before building it
+45 founders and operators
“The team is super fast - sometimes we had to slow them down. We managed to scale the company without investing into hiring.”

Elie Salame
COO, Adstronaut.io
Comparing options before you commit? See our breakdown of the best AI chatbot agencies for what to check before hiring one.
Book a free scoping call. We will map what your chatbot needs to read from and act on, and give you a scoped number, not a template price.
In this call, we'll walk through your project scope, timeline, and goals - so we can both check if we're a fit. No obligation, no slide deck, just a working session.
Don't want a call? Email walid@ayautomate.com
“The team is super fast - sometimes we had to slow them down. We managed to scale the company without investing into hiring.”

Elie Salame
COO, Adstronaut.io
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Walid Boulanouar
View LinkedInShare your use case, then schedule the call directly on this page.
Free · You keep the scoped plan either way
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AI Automation Agency
The wider automation practice a chatbot build usually plugs into.
Automation Maintenance & Support
The retainer that keeps a shipped chatbot accurate over time.
FAQ
A chatbot development agency designs and builds the LLM chatbot end to end: the conversation flow, the retrieval layer that grounds answers in your data, the tool calls that let the bot take action instead of only responding, and the escalation logic for when it should hand off to a human. The build is only half the job. The agency should also cover the eval harness that catches regressions and the maintenance plan that keeps the bot useful as your data and models change.
A simple FAQ chatbot on a managed platform can launch for under $10,000. Custom LLM chatbots with retrieval and integrations typically run in the low five figures to start, scoped after an audit call, because the honest number depends on how many systems the bot needs to read from and write to. Enterprise programs with compliance, multi-channel deployment, and ongoing maintenance run well past six figures.
A managed platform trades flexibility for speed: faster to launch, vendor-supported, but you are limited to the retrieval, integrations, and logic the platform already ships. A custom build from an agency costs more upfront but gives you full control over retrieval, prompts, tool calls, and the exact systems the bot touches. Most teams start with a platform for a single simple FAQ flow and move to a custom build once the bot needs to read from more than one internal system.
No. A chatbot marketing agency typically builds lead-capture and campaign bots that live on a landing page or ad flow. A chatbot development agency builds the underlying LLM system: the model, the retrieval, the integrations, and the maintenance behind it. AY Automate is a development agency, not a marketing shop; the chatbots we build are wired into your CRM and helpdesk, not just a lead form with a chat skin on top.
Both. A website chatbot needs the same underlying architecture as an internal one: retrieval grounded in your docs or product data, escalation to a human when the bot hits its limit, and a maintenance plan so answers stay accurate as your site and product change. We scope the surface, website widget, in-app assistant, or internal tool, during the audit call rather than assuming one template fits every use case.
Conversational AI is the broader term for chat, voice, and messaging systems that hold context across turns. A chatbot is one surface for that same underlying technology. We build the LLM layer, the retrieval, and the integrations that make conversational AI work in text-based chat; if you need voice specifically, that is a separate scoping conversation.
The reply is the visible part, but the retrieval step that finds the right information and the classification step that routes intent are just as important, and both benefit from the same LLM. Where a plain rules-based flow does the job, we do not add AI just to add it: a chatbot that only needs to answer three fixed questions does not need a full retrieval pipeline.
Yes, and it should. A chatbot that cannot look up a contact, create a ticket, or update a deal is leaving most of its value on the table. We wire chatbots into Salesforce, HubSpot, Zendesk, Intercom, and internal APIs as part of the standard build, not as a separate add-on.
A focused, well-scoped chatbot MVP typically ships in four to eight weeks. Production hardening, integrations, evals, observability, and escalation logic, adds another four to eight weeks. Most production-ready chatbots take two to four months from kickoff.
Either a clean handover with documentation, or a maintenance retainer where we keep tuning prompts and retrieval as your data grows, rerun evals to catch regressions, and update the bot as language models improve. A chatbot without a maintenance plan tends to drift within months as user intent and your underlying data change.
Yes, English, French, and Arabic, which makes us a fit for EU, MENA, and bilingual North American teams that struggle to find a chatbot partner who delivers cleanly in their users' first language rather than machine-translating an English-only bot.
A freelancer typically builds the happy path: the bot answers the questions it was designed for. We build the happy path plus retrieval grounding, escalation logic, an eval harness, and a maintenance plan, and stay accountable for the system after launch. That difference does not show up in a demo; it shows up three months in, when the underlying data has changed and the bot either keeps up or does not.